Yellowstone Outfits: What the Duttons Actually Wear
If you can't get enough of the Duttons on Yellowstone, the smash hit Western series on the Paramount Network, you're among friends. As we approach the highly anticipated show to be premiered on Netflix, fans everywhere are chasing the Yellowstone TV show clothing look, and its influence on fashion and culture continues to grow.
Let's dive into the brands and styles that make Yellowstone a fashion phenomenon and how you can capture that iconic Western look. We even created a tailor-made collection influenced by the distinctive outfits in Yellowstone.
Why Is Yellowstone a Phenomenon?
Yellowstone's popularity stems from its compelling storytelling, breathtaking scenery, and complex characters. The show has sparked a renewed interest in Western culture and fashion, influencing everything from tourism to music.
The Yellowstone Effect
Yellowstone characters are known for wearing classic Western staples from brands like Wrangler, Kimes Ranch, Justin, Schaefer Outfitter, and Ariat. Rip Wheeler wears Wrangler jeans and Kimes Ranch outerwear, while John Dutton is often seen in Justin Ostrich cowboy boots, Wrangler jeans, and his signature Schaefer Outfitter jacket. Across the ranch, you’ll find plenty of Western boots, denim, jackets, gloves, and workwear that have helped define the show’s iconic look.
The "Yellowstone effect" goes beyond the screen. The show has brought Western style to a much wider audience, with viewers looking to recreate the rugged, authentic ranch looks worn by their favourite characters. What makes the wardrobe so influential is that these aren’t fictional pieces created just for television, they’re real Western brands and products that have been worn by working cowboys and ranchers for decades.
Dress Like Your Favourite Dutton
Want to emulate your favorite character? Here are some key pieces:
![]() |
John DuttonJacket: Cripple Creek 2-Tone Wool Blend Jacket |
Kayce DuttonJacket: Schaefer Men's Chore Jacket Duck Canvas |
|
|
|
Rip WheelerJacket: Kimes Ranch Jacket Marshall |
Beth DuttonJacket: Silver Jeans Women's Jacket Denim Sherpa Lined |
![]() |
Yellowstone Brands
The show features several high-quality Western wear brands that have become synonymous with the Yellowstone look:

Kimes Ranch: Featured in jeans and hats worn by various characters.
Kimes Ranch appears everywhere, from branded Kimes Ranch hats on many leading ladies, like Monica or other ranch hands. You’ll also spot Kimes Ranch jeans, including several styles carried by Wei’s. The Betty jean for women and the Skink quilted jacket for men exude a cool and clean character that tells others in clear terms what it means to be a woman or a man. Kimes Ranch went from a small denim label to a fixture on the show in a few short years. Here's how Kimes Ranch got there.

Wrangler: A staple in Western wear, Wrangler jeans are prominently featured.
Wei’s carries more than 100 styles of men’s Wrangler jeans. You read that number right. From roomy fits to slim fits, from the classic 13MWZ to the pre-washed version, from classic black jeans to styles with modern fabric treatments, there is definitely a Wrangler style that will work for you.
And Wrangler really does make the best authentic Western shirts, the kind with snaps instead of buttons, and Western yokes on front and back. For women, take a look at the Willow and Q-Baby jeans styles. Check out Wei’s Wrangler selection.

Levi's: From jackets to jeans, Levi's adds an authentic American touch.
Another piece of denim you’ll see, from jackets to jeans, is Levi’s. It’s another brand that is so pervasive, and is such a part of American history, that you could not have a Western series without it. Levi’s is increasing its urban feel with several styles but it will always be the 501 jeans and the awesome jean jackets that define the Levi’s brand.

Justin Boots: John Dutton's choice for cowboy boots.
The King of the ranch, John, wears Justin Ostrich cowboy boots! And we don't blame him. Wei’s has stocked gorgeous exotic boots from Justin for decades. Nowadays Wei’s stocks more than 50 exotic boot styles from six major brands, including Justin, Lucchese, and Hondo.

Schaefer Outfitters: Responsible for John's iconic quilted jacket.
John’s iconic quilted jacket is made by Schaefer, and you may feel more than a little iconic yourself when you discover this quality US brand. When you look at Schaefer you know it’s Western identity to the core. When you feel their garments you know they don’t just talk about quality, they achieve it. Check out Schaefer jackets, coats and vests at Wei’s.
Ariat: Known for comfortable and durable work boots.
Some of the rugged work boots are none other than Ariat, one of the favourite work boot brands at Wei’s. Our customers rave about their out-of the-box comfort. When you’re used to breaking in work boots, you can get pretty excited about instant comfort.
Western Wear Staples
To achieve the Yellowstone look, consider these essential pieces:
- Boot-cut jeans: The perfect accompaniment to any pair of cowboy boots.
- Western shirts: It can be cold in Montana, so you want to be sure to blend different layers, fabrics, and patterns.
- Cowboy boots: Nothing makes a bigger statement than an iconic pair of cowboy boots.
- Cowboy hats: Fashionable, recognizable, but also functional - cowboy hats shelter cowboys from the sun, rain, and elements.
- Suede and denim jackets: Versatile fabrics for all weather conditions.
- Statement belts: Preferably with a buckle, a belt can give a cowboy that extra flair that makes the look authentic.
Styling Yellowstone Looks: From Ranch to City
Western wear isn't just for the ranch anymore.
Here are versatile ways to incorporate Yellowstone-inspired fashion into your everyday wardrobe:
Casual Everyday Looks:
- Pair a Carhartt flannel with slim-fit jeans
- Layer a Schaefer vest over a plain white t-shirt
- Combine cowboy boots with dark denim for a refined Western look
- The brand that is synonymous with Yellowstone: a Kimes Ranch baseball cap
Office-Appropriate Western Wear:
- Swap traditional blazers for tailored Western jackets
- Choose crisp Western shirts with subtle embroidery
- Select leather boots that transition from boardroom to evening
Date Night Western Style:
- Opt for fitted Western shirts with stretch
- Choose dark, well-fitted jeans
- Accessorize with a statement belt buckle
Yellowstone-Inspired Accessories
Complete your Dutton-worthy look with these essential Western accessories:
Statement Belt Buckles:
- Large, ornate silver buckles
- Designs featuring Western motifs like horses, longhorns
- Brands like Montana Silversmiths and Nocona
Signature Western Belts:
While we focused on outfits that are inspired by Yellowstone, some with brands directly featured on the show, you can also buy official Yellowstone merchandise that will make you feel like you're on Dutton Ranch.
For the looks pulled from the later seasons, have a look at our season by season breakdown.
Still Wondering What They Wear?
What jeans does Rip wear in Yellowstone? Rip Wheeler wears Wrangler Original 13MWZ Fit jeans, paired with his signature rugged Western style.
What boots do they wear in Yellowstone? The characters wear a mix of cowboy and work boots, with John Dutton famously wearing Justin Ostrich cowboy boots.
What jeans do they wear in Yellowstone? Western denim from brands like Wrangler and Kimes Ranch appears throughout the show, with classic, relaxed and bootcut styles like the Dillon and 13MWZ.
What boots does John Dutton wear in Yellowstone? John Dutton wears Justin Ostrich cowboy boots, adding to his classic rancher look.
What jackets do they wear in Yellowstone? Rugged Western jackets from brands like Schaefer Outfitter and Kimes Ranch help define the characters’ ranch-ready style.
What gloves does Rip wear in Yellowstone? Rip’s rugged look calls for durable leather gloves. For a similar style, check out Watson Unlined Leather Gloves, made from full-grain deerskin for comfort and dexterity.
The Enduring Appeal of Western Style
At Wei's Western Wear, we've been offering authentic Western style for generations. We understand that Western wear isn't just about fashion – it's about durability, functionality, and a connection to the land. Whether you're a long-time Western wear enthusiast or new to the style, we have everything you need to capture the essence of Yellowstone fashion.
From rugged workwear to statement pieces, our collection includes options for the whole family. We're proud to offer the same high-quality brands featured in Yellowstone, allowing you to bring a piece of the Dutton Ranch into your own wardrobe.
Embrace your inner Dutton and explore our wide selection of Western wear. With the right pieces, you'll be ready for whatever life throws your way, on or off the ranch.
Shop all Yellowstone merchandise and bring the ranch style home.



